How It All Started

This brand started from my love for the ocean and the unquestionable feeling that life is always better in a bikini. I’m Lorena Pinheiro, a Brazilian now living in Tauranga and studying Marine Science.

I believe women deserve swimwear that is both sexy and sustainable, so I created pieces that feel empowering while making as little impact as possible on the environment we are part of. Our bikinis are high quality, ethically made in Brazil, where every day feels like summer, and designed to make you feel confident and completely yourself.

Our Values

Maracujá is a swimwear boutique handcrafted in Brazil, blending tropical soul with timeless sophistication.
Created for women who embody confidence, comfort, and authenticity, the brand celebrates the art of feeling beautiful in your own skin.


"I grew up thinking sexy meant revealing or performing.

Until I realised it’s about being fully at ease in your body, not hiding, not seeking approval, just being unapologetically yourself.

That’s the energy I pour into Maracujá.

Comfort. Power. Confidence. Sensuality.

All in one."

— Lorena Pinheiro

Timeless & Sustainable Design


Each piece is handmade with care using LIGHT® CO2, a biodegradable polyamide and one of Brazil’s most innovative sustainable fabrics. Our commitment to mindful production is woven into every thread, from thoughtful design and ethical craftsmanship to an enduring focus on creating as little impact on nature as possible.